AromaBaby has launched in Thomas Dux stores nationally as it gears up for a relaunch in Australia to coincide with its 20 year anniversary.
Developed 20 years ago as the world’s first, natural skincare brand for mother and baby to combine neonatal research with the use of natural and organic ingredients, AromaBaby is the brainchild of Melbourne mother and entrepreneur, Catherine Cervasio.
It was introduced into special care units in select maternity hospitals, has been used for cancer patients post radiation therapy, and has proven beneficial in the treatment of skin complains including for eczema.
The launch of AromaBaby pioneered the availability of choice in the type of baby products offered to parents, creating a new category in Australian retail.
Cervasio is regarded as an industry pioneer and is a regular contributor to a range of brands including Huggies as skincare expert.
