Woolies launches Click & Collect trial

MELBOURNE AUSTRALIA - AUGUST 23, 2014: Unidentified people shop at Woolworths Supermarket - Woolworths is the largest supermarket chain in Australia.

Supermarket giant, Woolworths, has announced the launch of a trial grocery collection service at Sydney’s Bondi Junction train station.

The result of a competitive tendering process, the 12 month ‘Click & Collect’ initiative will allow customers to shop online with the retailer before 11am, and pick up their purchases from specially designed lockers at the station on their way home.

The company says the development is part of a broader strategy to diversify their services.

“Woolworths is always looking for new and innovative ways to serve our customers and make their shopping easier and more convenient,” said Kate Langford, GM-digital retail, Woolworths.

“Click & Collect is already popular in our stores and at our drive through locations. Now our customers will be able to collect their groceries at the station on their way home which is great for commuters,” Langford said.

Similar services have been implemented on rail networks internationally, including the London underground, however this is believed to be the first at an Australian train station.

“Bondi Junction is one of our busiest suburban stations, with around 40,000 customer movements each day,” said Andrew Constance, NSW Minister for Transport and Infrastructure.

“I am determined to tap into new technology that will improve the transport experience for our customers. This is a great example of the new initiatives customers can expect to see more of,” he continued.

Once the trial is complete and evaluated, Sydney Trains will explore the possibility of rolling out the initiative on a permanent basis at other suitable stations.

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