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It’s a “ruff” day!

pawsomePet food brand Purina and Uber will bring #UberPUPPIES to eight cities across Australia today.

Puppies will available in Adelaide, Brisbane, Canberra, Gold Coast, Melbourne, Perth, Sunshine Coast and Sydney.

The goal of the initiative is to help local animal shelters find new homes and possible families for puppies. All puppies involved in the campaign are up for adoption.

There is a $40“snuggle fee”, which will go straight to participating shelters. Those lucky enough to secure a visit from a furry friend will also receive a Purina and Uber gift bag.

To order a puppy, log into your Uber app and select the ‘Puppies’ option. If there is a puppy available in your area, you and your colleagues will enjoy 15 minutes of puppy love!

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