Perisher serves up Pepsi products
“We are thrilled about our partnership with the Perisher Ski Resort and in bringing our brands to life in new and exciting ways in this iconic Aussie setting,” said Brad Van Dijk, senior director PepsiCo Franchise Beverages.
Perisher Ski Resort is located in the scenic Kosciuszko National Park, home to Australia’s highest peak, Mt Kosciuszko. Perisher’s four resorts areas, including Perisher Valley, Smiggin Holes, Blue Cow and Guthega, combine to make it the Southern Hemisphere’s largest alpine resort. With over 3,000 acres of skiable terrain, Perisher is great for beginners through to advanced skiers and boarders and home to Australia’s largest snow play and toboggan area, seven terrain parks and two half pipes.
Perisher chief operating Officer, Peter Brulisauer, said: “Perisher, Australia’s largest and favourite ski resort, is excited about the new partnership with PepsiCo Australia. The product range, supply and promotional opportunities are fantastic for the resort and the 800,000 people who visit us annually.”