Organic snack brand, Whole Kids has been named in the Top 20 Businesses of Tomorrow from a list of 200 outstanding Australian businesses selected by Westpac.
Two hundred Australian businesses were recognised for their vision and drive to help shape the nation’s economic future. The top twenty were judged as “the best of the best” to recognise those that have the clarity of vision, strength of character and excellence of capability to shape Australia’s future.
The unique approach of husband and wife team James and Monica Meldrum to do business differently contributed to their success. Whole Kids has grown to become the largest range of award-winning organic snacks for kids in Australia since the range launched in 2005.
Along with the other 20 top business winners, Whole Kids will receive a two-week study tour to Silicon Valley and a tailored $50,000 professional services package to boost their business.
There will also be the opportunity to take part in a mentor matching program with notable Australian business leaders. Whole Kids founder Monica Meldrum will be matched with creative director and co-founder of Mamamia Women’s Network, Mia Freedman.
Monica recognises this as a huge opportunity for her business and for the future of Whole Kids.
“Whole Kids is a small business operating in an industry dominated by global competitors. We are excited to be part of the Westpac program providing us immediate access to leading-edge thinking, support and professional advice all of which support our mission to grow Whole Kids into a leading Australian food business on a global stage, tackling the Big Food market, while supporting programs to improve social equity for children worldwide. To say it’s going to be a big year is an understatement,” Monica says.