“Our new range is inspired by the spice profile of international dishes – we can’t wait for Australian consumers to experience the taste from home,” Eric Burke, Doritos brand manager said.
The new range will be supported across digital and social media as well as in-store point of sale.
Doritos Southern Sticky Chicken and Mexican Jalapeño Poppers are now available at Coles and independent stores in 150g for RRP A$3.29. It will launch in Woolworths in February.
It will also roll out the 80g bags in petrol and convenience stores.