Global infant and toddler company Munchkin has announced the appointment of Kevin Bush as general manager, Munchkin Asia Pacific and Global Grass Fed Nutrition.i
Bush is an internationally respected executive in the infant formula industry, with over 20 years’ experience. He joins Munchkin from global nutrition giant Danone, where he successfully launched and developed brands across China, Hong Kong, Australia, and New Zealand, achieving significant growth and increasing profitability in each market.
Bush will be based in the Asia Pacific region full time and will lead Munchkin’s Grass Fed initiatives globally.
“I am honored to be joining Munchkin at such an exciting time,” said Bush. “With its unique proposition, best in class branding assets, and strong support from Australian and Chinese mums, Grass Fed Formula is poised to take a true leadership position in the industry.”
Munchkin CEO Steve Dunn commented on Bush’s results-driven approach.
“Having a proven success like Kevin Bush join the Munchkin team at this juncture represents a huge endorsement of our Grass Fed Nutrition Business,” Dunn said. “His natural leadership and results-driven approach will help us drive growth of Grass Fed formula in current markets, and will also be instrumental to launching new items in the next 12 to 18 months.”