Kellogg’s has teamed up with neighbouring Botany business One Drop Brewing Co on an Australian-first craft beer collaboration featuring its iconic Corn Flakes.
The limited-edition Kellogg’s Corn Flakes Nitro Milkshake IPA has been brewed and canned in Botany using Kellogg’s Corn Flakes as the hero ingredient.
The brew is described as a “creamy, full-bodied sweet beer with the right slice of hoppy bitterness”. It is available fresh served on nitro from One Drop Brewing Co. or through the select craft beer venues stocking the beer
“We’ve always had a love of combining innovation with great tasting product at Kellogg,” Bruno Madonna, director of research and technology at Kellogg said.
“Kellogg’s Corn Flakes has been a catalyst to many amazing creations over the years so partnering with local Botany brewery, One Drop, seemed like a no brainer. This beer is a fun way to remind Aussies of the versatility of cereal.”
Nick Calder, head Brewer of One Drop Brewing Co. said they wanted to bring a “fresh take” to Australia’s burgeoning craft beer scene.
“Using one of Kellogg’s best-selling cereals to produce a trendy Nitro Milkshake IPA was an amazing opportunity to create something different.”
It’s not the first time the iconic cereal has taken beer form. Last year a brewery in the UK created an environmentally-conscious beer made from dud Cornflakes.
Kellogg’s Corn Flakes Nitro Milkshake IPA is available at One Drop Brewing Co. and through the select craft beer venues stocking the beer, with prices starting from $9.