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Modus Operandi Brewing adds seltzer brand to off-premise stable

Image of Saintly Seltzer
Image of Saintly Seltzer
Saintly Hard Seltzer will initially roll out at the Modus Brewpub in Mona Vale.

Australian drinks maker Saintly Beverage Co has expanded its distribution after securing a deal with Modus Operandi Brewing which take Saintly into independent bottle stores and venues.

Saintly Hard Seltzer will roll out across selected venues, starting at the Modus Brewpub in Mona Vale in the next few weeks. The brand’s creator, Chilli Marketing, produced the drink from fermented sugar cane spirit and locally made in Australia.

Ben Gibson, head of sales at Saintly Beverage Co, said the two companies have a strong alignment across their businesses in terms of family values and have quickly formed a trusted relationship.

Image of Saintly Drinks
Saintly Hard Seltzer in Holy Watermelon & Mint flavour.

“It’s great to jump on the hard seltzer wave in Australia with Saintly. From what started as good mates and neighbours living in the same street, we’re keen to branch out and join forces with the Saintly team,” added Grant Wearin, co-founder Modus Operandi.

The drinks maker said in a statement that Saintly’s range of drinks has zero carbs and is gluten-free. It has four flavours, including Hail Mango, Watermelon & Mint, Blessed Lime and Forbidden Pink Grapefruit. Alcohol content is 4 per cent.

Currently, Saintly is sold in more than 6500 retailers such as BWS, BoozeBud, Dan Murphy’s, Jimmy Brings and Liquor Legends.

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