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Kiwi oat milk brand All Good looks to raise $1m for global expansion

IFMCG Kiwi oat milk brand All Good looks to raise $1m for global expansion
(Source: Supplied)

Kiwi oat milk and fair-trade banana brand All Good is seeking investors for its first-ever capital raise to boost its international growth.

The company is looking to raise up to $1 million to accelerate its expansion plans into Asia and the Middle East, and to develop new products.

All Good attributes its success to its strong foothold in New Zealand’s hospitality and grocery channels. The company sold $1.2 million worth of products in export markets in 2023, including $800,000 to South Korea and $300,000 to Dubai.

“Already more than 6000 litres of All Good Oat Milk and 13,000 bunches of All Good bananas are sold daily, and we can see even more opportunity to expand here and in our export markets,
shared Faye Macgregor, GM of All Good.

All Good launched 12 years ago and introduced New Zealand’s first fair-trade bananas. The brand entered the oat milk market in 2019, which helped kickstart the “oat milk craze”. 

The company plans to bring its oat milk manufacturing onshore to New Zealand next year made with locally sourced Southland farmed oats.

All Good’s bananas and oat milk products are available in Foodstuffs, Woolworths, Farro, and BP Wild Bean cafes nationwide.

The company’s capital raise has already commenced via the Snowball Effect, with a minimum investment of $1000.

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