Proper Crisps is adding to its Big Cut range a new flavour, Big Cut Purple & Gold, featuring purple potatoes.
The Big Cut Purple & Gold offers thickly cut golden and purple potatoes seasoned with Marlborough Sea Salt and cracked pepper.
“We’re excited to debut Purple & Gold as the new and improved replacement for Cracked Pepper in our Big Cut range,” said Proper Crisps senior brand manager Hayley Lewis. “Purple & Gold sets a new standard in Australia, featuring potatoes with a unique burst of colour.”
According to nutritionist Monique Pendlebury, this product “is a great alternative” to others on shelves, with fewer and simpler ingredients. The chips are gluten-free, dairy-free, vegan, and have no artificial additives or preservatives.
They can be found at Woolworths Metros, Coles Locals, and independent retailers from the end of this month with an RRP of $6.90 for a 140gm pack.
