Jon Bird
After 5 years in New York City in global leadership roles for Y&R, then VML and then VMLY&R, Jon Bird recently returned as CEO of VMLY&R across Australia and NZ. While in the United States, Jon headed up VMLY&R’s global retail and commerce practice, working at the intersection of digital and retail for some of the world's best brands. He was also a regular contributor to Forbes, and spoke at events and conferences all over the world, including events as diverse as SxSW and the Budapest Brain Bar.
From the author
Opinion: Can a chatbot generate brand love?
As retail rapidly digitises, driven even further and faster by the global pandemic, have we lost something tangible in t...
Sep 20, 2021