Latest Marketing News - Inside FMCG

Influencer-Marketing_bearbeitet

Unilever pushes for transparency in influencer marketing

“We need to take urgent action now to rebuild trust before it’s gone forever.”

AlwaysFresh

Packaging perfection – an impossible dream?

Sponsored: Avoiding the pitfalls in packaging.

P&G skyscrapers

P&G: Billions “wasted” on digital ads

P&G CBO: “It’s frankly time to stop giving digital a pass and ask it to grow up.”

Metcash Suning

Suning, Metcash sign agreement

Both companies to target a AU$60 million three-year revenue goal.

Appetite for Healthy2

IGA’s exclusive ready meals win award

Supermarket chain wins top gong.

jobs posting

Temporary, contractual roles rise in Australia

Hays research shows companies hire more contractual employees.

POPAI4

POPAI ANZ, GfK conduct Shopper & Retail Marketing survey 2017

Organisations revisit study after three years.

Artsmart

Sponsored: Is your marketing department art smart?

Save time and money by increasing artwork production and management efficiencies.

Black Box to put products in homes

New Zealand disruptor brings free trial approach to Australia.

Allen’s launches first-ever lolly bar pop-up

Christmas store celebrates Allen’s 125 years.

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