Key Opinion from FMCG Professionals - Inside FMCG

The secret to winning at social for FMCG marketers

Social doesn’t have to be ‘hard basket’ – it can be a cost-effective way to get consumers to add your products into their baskets.

Poll: Is Australia ready for voice-activated grocery shopping?

Is it time for Australian retailers to embrace voice technology?

Poll: Is fridge filling a step too far for grocery delivery?

Would you be ok with a stranger entering your home to stock the fridge?

Makeup maketh the man: Why male makeup is the next big thing

OPINION: Global cosmetics houses like Chanel are now moving to capitalise on the male makeup segment.

Poll: Can zero packaging stores work for grocery?

Is Australia ready to embrace a refillable model?

POLL: Should glyphosate be banned?

Mounting scientific evidence suggests glyphosate could be devastating to human, animal and environmental health.

How to build trust and accelerate brand growth in 2019

While low levels of trust are a challenge, gaining or rebuilding trust also provides an opportunity.

Poll: Does advertising encourage unhealthy eating habits?

Should junk foods ads be banned?

Poll: High potential in cannabis-infused products?

What do you think about the potential of cannabis-infused FMCG goods?

Battle of the giants: Are consumers the real casualties?

OPINION: Have global brands got our supermarkets over a barrel?

Latest Poll

Is it too early to introduce the Christmas range in supermarkets?
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