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Coke Archives

Coca-Cola debuts new look

Makeover marks the biggest design change in brand's 130-year history.

Fizzy drinks losing their sparkle

Non-carbonated drinks are a rising force in the beverage industry.

Glaceau smartwater launches summer campaign

Coca-Cola announces the details of its latest multi-million dollar campaign.

Sprite launches #needasprite campaign

Coca Cola teams up with Google for latest marketing initiative.

Coke reveals new summer ‘Smash the Sweat’ campaign

Limited edition packs tap into Aussies' love for sport.

Coke unveils new Cascade adult sparkling range

Coca-Cola expands its sparkling beverage range.

Coca-Cola Ginger spearheads summer campaign

Beverage giant premieres latest flavour in Aus.

Coca-Cola Amatil in new beer deal

Beverage giant boosts beer business is new distribution deal.

Digital transformation in FMCG ‘slow’

The pace of digital transformation isn't matching the speed of customer demand.

Coca-Cola launches ‘right amount for you’ campaign

Coca-Cola encourages Australians to decide the ‘right amount’ of softdrink to consume.

Soft drink tax cuts thirst in US city

Berkeley, California residents turn to tap water as the city imposes soft drink tax.

Coca-Cola Amatil warns of weak sentiment

Coca-Cola Amatil shares some setbacks to the business.

Coca-Cola reveals new “One-Brand” packaging

Coca-Cola unifies brands with one design mark.