FMCG Archives - Page 14 of 14 - Inside FMCG

FMCG Archives - Page 14 of 14 - Inside FMCG

Praise for PepsiCo

Company first FMCG brand in Oz officially recognised for gender equality.

Research agency makes Play into FMCG

Sydney-based market research agency launches syndicated product testing platform for FMCG brands.

FMCG comes up trumps at retail awards

Recap of winning FMCG activations at 2015 Popai Marketing at Retail Awards.

Finding new sales opportunities

Kerrie-Anne Turner on thinking beyond traditional channels.

Clean Seas appoints GM

Clean Seas Tuna recruits former Unilever executive to newly created role of GM – global sales and marketing.

Shopper marketing: where are we now?

In the first of a six part series, Popai and GfK review the state of the Australian shopper marketing industry.