packaging Archives - Page 6 of 6 - Inside FMCG

The secret to successful packaging design – PART 2

Clarity is the core element of all marketing communications.

The secret to successful packaging design

To be successful on shelf your packaging design must be riveting, compelling and instantly appealing.

TWE counts calories

Treasury Wine Estates to provide calorie information across wine portfolio.

Digital packaging becomes reality

Australian-owned packaging company develops new technology for future supermarket shopping.

Rafferty’s Garden rebrands

PZ Cussons-owned baby food company undergoes brand redesign.