Health and wellness brand True Protein will launch its True Electrolyte Formula with a new look and two new flavours.
The formula will now be available in single-sachet travel packs, and will feature a strawberry and blueberry flavour.
The range features a blend of sodium, potassium, and magnesium, which the company says has been scientifically crafted to help replenish minerals and support hydration.
The company was founded by Ben Kierath, who, after returning to Australia from the UK, identified a gap in the market for supplements that were clean, natural, and locally sourced.
“From the start, our goal was to inspire a world of healthier people,” said Kierath.
“We wanted to create products that are clean, science-backed, and completely free from unnecessary fillers and artificial nasties.”
True Protein’s products are certified by Human and Supplement Testing Australia (HASTA) as part of the company’s commitment to using clean ingredients.
