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Data & analytics

The Palantir problem Coles could not explain away
What began as an AI efficiency play became a lesson in how retailers explain data.

The Palantir problem Coles could not explain away

For a few days in July, shoppers approaching Coles stores were met by an advertisement that looked remarkably like the supermarket’s own billboard. “Here at Coles, we’re always watching you,” it read in famili...
The rise of AI-driven planning in consumer goods
Strikeforce launches StrikeIQ to close the retail ‘insight-to-action’ gap
Bunnings rolls out facial recognition tech in all its NZ stores
AI strategy without practical application will not move your P&L this year

Data & analytics Archives

two customers holding paper bags

Stronger currents, sharper thinking: Retail’s 2026 reality

This is a time when the retail fundamentals are even more important.
Hand holding T2 tea mug on sofa.

How T2 is balancing retail growth with financial discipline

T2’s Krista Diez-Simson explains how data-led investment, omnichannel strategy and disciplined capital allocation are sh...
sales growth, market analysis

How Focus Insights is redefining full-service FMCG research

Focus Insights offers a comprehensive, end-to-end research capability across both qualitative and quantitative methodolo...
HelloFresh

The new recipe for growth: Data-driven sampling via HelloFresh

HelloFresh offers a tailored full-service approach, significantly reducing operational burdens from brand partners.
Grocery aisle

The intelligence advantage in ANZ retail

There's now an opportunity for category teams to work smarter and unlock insights that were previously out of reach.

AI in the aisles: How Foodpanda is building the grocery store of the future

In Asia's increasingly competitive grocery space, the biggest transformation may be happening behind the scenes.
adore beauty campaign image showing woman carrying a stack of branded boxes

Setting up shop: Inside Adore Beauty’s ‘phygital’ store design

The online-born beauty retailer is rapidly expanding its network of stores and raising the bar for what it means to be a...
Consumer expectations
Inside FMCG & Toluna

How to bridge the gap between customer expectations and brand capabilities

“The bar is higher than ever, and expectations shift rapidly with technology and the economic landscape.”
A man standing by a self-checkout in a Woolworths supermarket

How to leverage loyalty data like a supermarket giant

Six steps for retailers to turbocharge their loyalty strategies.
Rock It pastry
Inside FMCG & Vypr

Why access to real-time consumer insights is no longer a luxury for brands

“If your product isn’t optimised for today’s consumer, it won’t sell,” says Sam Gilding.
Businessmen

Smarter data is key to successful brand stretching

Leveraging tech advances, data analytics, and automation is one of five tenets of success for elastic brands.
Woman scans product bar code in supermarket

Why in-store sampling is losing out to targeted technology

Social Soup's Shop & Scan product uses data, AI-powered verification and advanced product and barcode scanning to drive ...

Boosting FMCG sales with retail data-driven advertising

Discover more insights and actionable strategies in our guidebook Unpacking Marketing Success with Retail Data.  

Harnessing data for profitable growth in the consumer goods industry

The strategic use of data has become not just advantageous but essential.
Inside FMCG & Telus Consumer Goods

Why trade promotions have become increasingly critical for FMCG brands

The biggest challenge FMCG manufacturers are facing right now is how to influence how consumers spend on groceries as th...