This week is Australian Made Week and consumers are being encouraged to shop products that sport the green and gold kangaroo logo to support Australian businesses, makers and growers.
Over 4200 businesses use the Australian-made certification and Australian Made chief, Ben Lazzaro, says when consumers buy locally, it has a direct impact on the economy and livelihoods of hundreds of thousands of people in the supply chain.
“The pandemic has really opened many people’s eyes to the importance of locally made products and how we can all play our part, including businesses, by prioritising Aussie products to help strengthen the economy,” Lazzaro said.
A KPMG 2021 Family Business Survey found that 67 per cent of all businesses in Australia are family-owned and operated meaning that half of the country’s workforce is employed by a family business.
Australian Made Week ambassador Adam Liaw said it is crucial to support Australian businesses now more than ever, to help the economy move forward.
“We are absolutely spoilt for choice in Australia as we have the best products in the world, manufactured and grown to the highest standards right here in our own backyard.
“Buying Australian Made comes with a feel-good factor as you’re making a socially, economically, and environmentally responsible choice with far-reaching benefits,” he said.
A new Australian Made TV advertising campaign this month features Melbourne’s family-owned commercial catering manufacturer Luus Industries.
