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Poulter Family Wines snaps up eight brands from Constellation Wines

Poulter Family Wines
The brands included Selaks, Little Harvest, and The People’s Wine (Source: Poulter Family Wines)

New Zealand-based, family-owned wine company Poulter Family Wines has acquired eight brands from leading US liquor giant Constellation Brands.

The deal – which remains subject to conditions – includes Selaks, Little Harvest, and The People’s Wine and will see a number of New Zealand wine brands returning to local control.

Constellation will continue to operate its flagship Kim Crawford brand in New Zealand, along with Drylands, Nobilo, and Monkey Bay. A representative of Constellation Brands said the focus is now on growing its remaining brands in the country.

“This is an exciting day for Poulter Family Wines as we settle on a transaction that we have been working on for a long time,” said Tim McClure, Poulter’s COO.

“This is a huge opportunity for us as a business, and we are so excited to work with the customers of these brands, some who are well known to us and others who are new, at home and abroad. A big thank you to the Constellation team who have been outstanding to deal with throughout the process and have been incredible custodians of these assets over a long period of time.”

With more than 100 products in its portfolio, Poulter continues to centre its ongoing business growth on its core New Zealand operation. With 900ha of vineyards across its Hawke’s Bay and Martinborough sites, Poulter’s most recent acquisition was Sacred Hill winery in 2022.

“This transaction reflects our multi-year strategy that repositioned our global wine and spirits business, resulting in a portfolio of higher-end wine and craft spirits brands that are aligned to evolving consumer preferences,” said Simon Towns, MD of wine and spirits at Constellation Brands. 

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