From the author
Building your own B2B e-commerce platform is fraught with risk. Here’s why
Beyond the risk of incompatibility, adopting an off-the-shelf solution is more easily budgeted and planned for.
Technology is revolutionising B2B relationships in FMCG. Here’s how
“If you are not using commerce technology to be able to personalise and to be able to transact with your B2B customers, ...
How a focus on experience is driving the evolution of AI in the FMCG sector
A push to create the most unique and personalised experience for shoppers across multiple channels is the driving factor...
Here’s how Modibodi and Marley Spoon are navigating price pressure
Dean Blake, print and features editor with Inside FMCG, moderated a Masterclass with the topic: How brands are navigatin...
How to nail the DTC experience: tips from leading brands
Tim Baxter of Who Gives A Crap and Sian Murray of Pleasant State spoke with Dean Blake about how to nail the Direct To C...
Using AI can help FMCG companies supercharge consumer personalisation
FMCG suppliers and retailers stand to gain significant savings in costs and time if they embrace AI across backend syste...
How digital self service is changing B2B retail forever
One of the biggest effects of the pandemic was that it forced more businesses to take digital self service seriously.
Manufacturing a future with D2C
Obviously, D2C needs to be implemented in a way that is sensitive to existing legacy relationships.
