From the author
Brand-consumer interaction is changing – GS1 Australia has the answer
GS1 has introduced the next generation of QR Codes – GS1 Powered QR Codes (a type of 2D barcode) – unlike traditional 1D...
GS1 Australia cracks the code for personalised consumer connections
The interaction between brands and consumers has evolved, going well beyond the simple exchange of products.
Woolies tackles sustainability, transparency with the help of 2D barcodes
Supermarket giant Woolworths has adopted 2D barcode technology to give shoppers valuable information on provenance, qual...
2DBarcodes are the next evolution in product identification
FMCG is fast becoming a game of data, and GS1 Australia’s 2DBarcode technology allows your business to better use produc...