From the author
Mondelez says generative AI tool will slash its marketing costs
Mondelez expects that the tool can make short TV ads that would be ready to air as soon as next year's holiday season.
‘Muzzled’: Ben & Jerry’s co-founder fights to return to brand’s roots
Cohen expects the conflict between Ben & Jerry's and Unilever to continue as he carries on a quest to try to buy back th...
Mondelez to switch food dyes to natural, not synthetic
In 2015, Mondelez said it would remove artificial colours and flavours in many of its brands by 2020.
How ice cream giant Magnum will use AI to revise, create products
Magnum plans to use AI to look at the calories in ice cream, make new plant-based products and help manage rising costs.
Trump administration tells US food companies to remove artificial dyes
California last year banned dyes from food served in school lunches, and Virginia and New York State are considering sim...
Procter & Gamble turns to TikTok to reverse China sales slum
To rebuild sales, the company is offering more of its haircare and beauty brands on Douyin, and other fast-growing e-com...
P&G founders’ descendants lose bid to oust CEO, board committee
Descendants of Procter & Gamble’s founders lost a bid on Tuesday to oust CEO Jon Moeller and members of the co...
Nestle set to sell $5 pizza, sandwiches for Wegovy, Ozempic users
Nestle, whose biggest brands include KitKat chocolate bars and Nescafe coffee, started working on companion products to ...
P&G plans to focus on brands in Paris Olympics, not its corporate name
P&G launched its first ever corporate advertising campaign highlighting the company rather than the household products i...
Hershey looking to ‘eradicate’ lead, cadmium from chocolate
Confectioner is "evaluating" if it can remove more of the metals through additional cleaning of cocoa beans or alternate...
