
From the author

What’s in a name? Why brands are veering away from the ‘vegan’ label
Whether plant-based or vegan, this is one area that continues to grow as consumers increasingly seek alternatives to ani...
Mar 18, 2020

Is the Health Star Rating future ready?
OPINION: People eat food, not numbers and directing our attention to behaviour change strategies may be a better and mor...
Jul 8, 2019

How to build trust and accelerate brand growth in 2019
While low levels of trust are a challenge, gaining or rebuilding trust also provides an opportunity.
May 2, 2019