The award is based on the results of independent customer research into the experiences of service station customers Australia-wide.
The survey asked more than 2,000 recent fuel consumers to provide feedback on their overall customer satisfaction, and their score out of five for store appearance and cleanliness, service, petrol price, convenience, facilities and product range.
The convenience store giant said in a statement it scored five stars on five out of seven measures, including on overall customer satisfaction. According to 7-Eleven’s head of Fuel, John Pettit, the combined team are really proud to be recognised for their hard work to provide good value and a great experience for their fuel customers.
“This award recognises the combined efforts of our support office and store-based teams, putting customers at the heart of all we do and working together to maintain high standards and a great in-store experience,” said Pettit.
With fuel prices another factor that influenced customer satisfaction in the award survey, Pettit said the company’s market leading 7-Eleven Fuel App has made a strong contribution to the win. 7-Eleven’s fuel app lets our customers lock in the best nearby convenience store’s fuel price, and then redeem that price at any 7-Eleven store Australia-wide within the next seven days.
“We’ve had 850,000 customer downloads since the Fuel App’s launch nearly two years ago, including 50,000 downloads in the last two weeks,” said Pettit. “Consumers have saved nearly $3.5 million off their fuel bill using the 7-Eleven Fuel App, and redeemed more than 400,000 vouchers for free and discounted products, providing them with great value, and the chance to try new and exclusive products. I’d like to thank our customers for providing us with the great feedback which has led to this award, and our entire team for their contribution to our success.”