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Johnson & Johnson cans CMO role as Alison Lewis departs

Johnson & Johnson’s chief marketing officer Alison Lewis will depart the company next month after nearly six years in the role, and the FMCG giant has no plans for a successor.

The former Coca-Cola executive was the first and could well be the last to hold the position at the pharmaceutical company, which is streamlining priorities under a new business model, Ad Age reported.

“To reach the more than 1 billion people who use our products every day, we have established a new business model that streamlines priorities, allows us to operate more efficiently and increases our investment in categories that offer high potential for growth and where we can make a positive impact on consumers’ lives,” a spokesperson said.

ALewis will depart the company in mid-July. Michael Sneed, who joined the company in 1983, will continue to lead global marketing and communications.

“This is a proud moment for me,” Lewis said in a statement.

“After five years as the CMO of Johnson & Johnson, I am ready to pass responsibility to a marketing organization that is agile, close to the consumer and one that possesses a contemporary skill set that will help the Consumer business grow in this rapidly changing environment.”

“I was brought in to be a change agent, but the talent and passion of the team at Johnson & Johnson also changed me. I will always be inspired by Johnson & Johnson’s purpose to change the trajectory of health for humanity and feel good that I was able to contribute to this noble effort in my own way by building a modern marketing team with the inherent strength to carry these iconic brands forward.”

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