New Zealand skincare brand Ecostore has launched laundry capsules with a combination of seven enzymes to provide what it describes as a “powerful” cleaning action.
The capsules are pre-measured doses formulated to work in both cold and hot water and are suitable for all machine types. The packaging is also designed for easy separation during recycling, promoting cleaner recycling streams.
Ecostore’s research and development director, Huia Iti, said the brand has “harnessed” the “remarkable abilities” of enzymes to target specific stains and break them down effectively.
“Our seven enzymes play a pivotal role in accelerating the cleaning process, enhancing stain removal, and significantly improving overall cleaning performance.”
He added the capsule’s ingredients are derived from plants and minerals and developed to minimise the chemical impact on the planet.
The brand also celebrated its 30th anniversary this year and launched three new products.
