About Author

Gary Mortimer

Gary Mortimer, Author at Inside FMCG

What will retail look like post Covid-19

Gary Mortimer says the post-Covid-19 consumer will behave very differently and will be overly cautious about their health and spending.

How supermarkets are winning hearts and minds

OPINION: It could be said that prior to coronavirus, there wasn’t a lot of love or loyalty for Australia’s major supermarkets. Now that seems to be changing.

What’s in store for supermarkets in 2020 and beyond

It’s farewell to collectables and hello to premium products in 2020.

Death throes for discounting

With the imminent arrival of Kaufland, Australian supermarkets are feeling the pull towards consistent pricing and everyday better value to stay competitive.

Bending the rules in retail – exploring customer-oriented deviance

Employees who bend the rules a little to help customers tend to be more enthusiastic about their jobs, but beware of creeping self-interest.

Makeup maketh the man: Why male makeup is the next big thing

OPINION: Global cosmetics houses like Chanel are now moving to capitalise on the male makeup segment.

Does displaying unit price encourage shoppers to switch between grocery brands?

New research examines the influence of unit price on brand swapping.

Do election periods impact retail spending?

It has been suggested that uncertainty around elections causes shoppers to curtail their spending.

Woolworths overcomes the barrier of time

Supermarket giant expands two hour grocery delivery service.

King of the collectables: Why Disney Words will out play Coles’ Stikeez

OPINION: Five reasons why Disney Words will trump Coles’ Stikeez.