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Richard Taylor

Richard has been working in the technology sector since 1984 and is now the MD of Digital Balance. He has developed wearable tech for national media companies and created loyalty programs for global retailers. Prior to overseeing Digital Balance, he worked as the Head of Digital for some of Australia’s biggest advertising and media agency groups and leading independents.

From the author

Petrol pump at service station.

Why click and collect is winning Australia’s fuel price crunch

Rising petrol and delivery costs are turning click and collect into retail’s most efficient fulfilment model.
A man standing by a self-checkout in a Woolworths supermarket

How to leverage loyalty data like a supermarket giant

Six steps for retailers to turbocharge their loyalty strategies.