Fiji’s fashionable collaboration
Fiji Water has been named as the official water partner for Melbourne Spring Fashion Week (MSFW) 2015, hosted across the City of Melbourne from August 28 until September 4.
Now in its 21st year, MSFW is one of the largest and most popular consumer fashion events in Australia.
Presenting spring/summer ready to wear collections and creatively showcasing Melbourne as an iconic destination for fashion and retail, MSFW is an eight day program of free and ticketed events.
“MSFW is the premier consumer fashion event of the season, showcasing esteemed Australian designers and attracting Australia’s most influential fashion commentators,” says Wai Mei Lee, MD of Asia, EMEA and Australia.
“The event has a natural synergy with our premium artesian water and we look forward to bringing the partnership to life in August.”
The premium water will be served throughout the week at all Melbourne Town Hall Designer Series events via tray service to front row guests, at the VIP bar, and backstage to models and staff.