Coles will also introduce a $10 Pay As You Go plan, with a 60 day expiry and includes standard national calls within Australia for 12 cents per minute, 12 cents per standard national text (per 160 characters) and MMS, and 12 cents per MB of data (charged in per KB increments).
Karin Zimmerman, Coles GM non-food, said Coles is delighted to partner with Optus to deliver great value for prepaid mobile customers as the category continues to grow.
“Our customers told us they’re looking for prepaid options to assist in managing tight budgets and they enjoy the simplicity and freedom of no commitments or contracts.
“We’re excited we can offer options on the Optus network for budget conscious shoppers such as mums managing mobile plans for the whole family. With a plan that costs as little as a dollar a day, this is another way we can help our customers control their costs week to week,” Zimmerman said.
Coles customers will also earn flybuys points with every Coles Prepaid recharge purchased in store. Coles can redeem their flybuys points on Coles Prepaid products and recharge. Coles Prepaid will be available at all Coles Supermarkets and Coles Express sites across Australia.