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Sunbites releases new healthy Snack Crackers

Sunbites Snack Crackers2Sunbites has unveiled its ‘Celebrate the small stuff’ campaign, which urges Aussies to be mindful of their snack choices by choosing better options in the supermarket.

The snacks company has released their latest addition to the Sunbites product range – the crunchy, bite-sized Sunbites Snack Crackers made from tiny wholegrains.

“Much like our popular Sunbites Grain Waves, Sunbites Grainy Funbites and Sunbites Popcorn products, the new Sunbites Snack Crackers are packed with wholegrains including corn, wheat, oats, cooked in sunflower and canola oil, and contain no artificial colours, flavours, or preservatives,” said Emma Day, Sunbites brand manager.

“These are savoury snacks you can feel good about, and with the combination of wholegrain bases and a variety of flavours, they offer shoppers better choice in the snack aisle of the supermarket.”

Encouraging Australians to celebrate the smaller pleasures in life, the new advertising campaign is set to appear in a new TVC, via video-on-demand, social media and out-of-
home channels from May 14.

The new Snack Crackers are available with a quinoa or chickpea base and come in four irresistible flavours: Cheddar & Chives, Caramelised Onion & Balsamic, Smoked Paprika and Lemon & Exotic Spice.

Sunbites Grainy Funbites and Airpopped Popcorn come in convenient portion-controlled packs, containing a sensible snack serve of 600kJ or less to make it easier for parents to ensure their children are enjoying a balanced and nutritious diet.

“Mums often feel guilty about giving snacks to their kids, but with the portion-controlled 600kJ packs, children can enjoy snacks in moderation and Sunbites can be a great addition to the lunchbox,” said Day.

The Sunbites range of snacks is currently available nationally in Woolworths’ stores and independent grocery outlets.

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