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Gelatissimo brings good Fortune and Fullness on Chinese New Year

GELATISSIMO Chinese New YearGelatissimo has introduced a new flavour, Fortune and Fullness, just in time for Chinese New Year.

It’s a limited-edition flavour inspired by popular and traditional Chinese New Year ingredients symbolising prosperity, good fortune and full tummies for the year ahead.

The dessert company said Fortune and Fullness is a rich and creamy gelato combination of peanut butter and a crunchy sesame swirl.

“Gelato is perfect for sharing with loved ones and Chinese New Year brings families together, so it became second nature for us to create a celebration flavour,” said Gelatissimo’s product development manager Filiz Kaya.

“We also wanted to branch out and create a flavour that ties in the significance associated with Chinese New Year and different symbolic food enjoyed in celebrations. And the delicate, sweet flavours of sesame seeds and the robust flavours of roasted peanuts does just that.”

For Chinese New Year, peanuts are eaten in many ways, sweet or savoury, to encourage longevity and good fortune. Sesame seeds symbolise fullness, translating for a full year of eating, spending and having beautiful clothes to wear. In Chinese lore, the Year of the Dog symbolises the coming of fortune and action. It also is the ideal time for doing more exercise (with your dog?) and eliminating bad habits.

Gelatissimo’s Fortune and Fullness limited-edition flavour is available from February 15 nationwide while stock lasts.

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