7-Eleven has teamed up with cult Tokyo denim brand FMDL to launch an exclusive Peanuts x FDMTL collection in Singapore.
The range includes eight limited-edition Peanuts-inspired bags and pouches designed by Gaku Tsuyoshi himself and are said to be made with the same uncompromising method as his regular creations.
According to the convenience store, the range is an affordable way for fans to get their hands on the cult denim brand.
Tsuyoshi’s trademark designs are said to be inspired by his belief in creating clothing that increases its value as they are worn over time, which resonates with the classic Peanuts characters in the new collectibles. Japanese motifs such as the Mount Fuji, lantern festivals, and tea ceremonies are incorporated into the bags to create a playful design.
Customers need to collect eight stamps and top up $8.90 in cash to redeem a blind box of Peanuts x FDMTL collectible with the store’s Shop and Earn stamps program. A stamp is given for every $5 spent in-store.
Stamps will be issued from July 6 to August 30.