St Remio has introduced a range of premium instant coffee blends, aiming to compete in a highly competitive category.
Exclusively available in Coles supermarkets, the new range includes Cappuccino, 99 per cent Sugar-free Cappuccino, and Decaf Cappuccino.
According to the coffee company, the instant coffee segment experienced “significant growth” during the pandemic and continues to thrive, with year-on-year growth of 15.7 per cent.
Recognising the need for locally-made instant coffee, co-founders Trent Knox and Julia Tink said they dedicated three years to developing a range with a “foamy layer that delivers exceptional taste”.
“The existing taste profiles in the market were so diverse, and nothing provided that authentic coffee experience we desired,” said Knox.
“While nothing beats a barista-made coffee, we wanted to create an instant range that could offer consumers that cafe experience in a simple, convenient way.”
The St Remio Premium Instant range is available nationwide at all Coles Supermarkets, with an RRP of $7.50 per box.
