After years of selling only online, Sydney-based doughnut brand Dr Dough is expanding its availability into Jasbe BP stations across NSW.
“We know there’s immense demand for our brand in the market, and partnering with BP gives us the perfect opportunity to meet that demand,” said Kristy Bannister, CEO of Dr Dough.
According to the brand, this partnership is an important step forward, as it intends to offer a more convenient way for customers to purchase fresh items at their local service station.
“By leveraging BP’s established locations, we can introduce our brand to a wider audience while utilising our customer database to maximise outreach,” Bannister added.
Last year, Doughnut Time also began selling its products through 500 Ampol service stations nationwide after receiving “overwhelmingly positive” customer feedback to its Victorian launch.
