Farmers Union Iced Coffee (FUIC) is expanding its lineup with a new option, Protein Iced Coffee in two Australian states.
The product contains 36g of protein and no sugar added. According to the company, it is ideal for those seeking the “perfect caffeine kick” while remaining health-conscious.
“Our latest protein launch has been driven by consumers’ demand for high protein products,” said Zabean Bhanji, brand manager of Farmers Union Iced Coffee.
“As functional health and lifestyle trends continue to gain momentum, we see consumers looking to get more benefits out of their iced coffee pick me up and FUIC Protein does just that by supporting a protein-charged diet.”
The new Farmers Union protein product comes in 600ml cartons and is stocked in SA and NT supermarkets.
