After 25 years, global FMCG company Unilever plans to shut down its skincare business Ren.
The company attributed the decision to a combination of internal factors and market challenges in recent years, which have harmed the brand’s sustainability in the long term.
Ren, founded in 2000, was known for pioneering clean skincare and sustainable practices, using natural alternatives and recyclable packaging across its product lines.
“We are proud of the Ren team for all they have accomplished… and thank them as they continue to support us through this closure,” Unilever said in a statement.
Unilever has not confirmed the closure date yet, but expects to cease Ren’s operation by the end of the third quarter of this year.
