Hugos Chocolate has expanded its retail footprint by launching in 7-Eleven stores across Australia.
The rollout places the brand in approximately 750 stores nationally, marking its entry into the convenience channel at scale.
The range, sold in 130g packs with a recommended retail price of $7.50, includes Milk Chocolate Pistachio Bombs, Milk Chocolate Pistachio Pretzels, Caramelised Biscuit Cream Bombs and Caramelised Biscuit Cream Pretzels.
The expansion follows increased visibility for the brand’s pistachio range last year, amid broader demand for pistachio-flavoured confectionery and social media-driven chocolate trends.
“Being available in 7-Eleven stores across Australia is a huge milestone for us,” said Hugos Chocolate founder, Costa Kon.
“We love the idea that Hugos can now be part of everyday snack moments, whether that’s between meetings, after school pick-ups, or a road trip.”
The launch reflects continued premiumisation within the snacking category, with convenience retailers allocating more space to higher-priced, indulgent products alongside traditional impulse lines.
- Further reading: Lindt launches Dubai-style chocolate in New Zealand.
