Free Subscription

  • Access daily briefings and unlimited news articles


Try one month for $34.95
  • Quarterly magazine and digital
  • Indepth executive interviews
  • Unlimited news and insights
  • Expert opinion and analysis

Lunar New Year

Lunar New Year Archives

Why brands should embrace Lunar New Year

Haigh's Chocolates, AuMake and Woolies among the brands capitalising on this holiday.

Haigh’s Chocolates introduce first Lunar New Year range

The chocolates feature a bold and creative design inspired by the Chinese calendar’s Year of the Pig.

KitKat launches Lunar New Year collection

The chocolate giant experiments with new flavours for the Year of the Rooster.