VB Archives - Inside FMCG

VB partners with over 1000 pubs on Australia Day weekend fundraiser

CUB is hoping to raise more than $750,000 for bushfire relief through sales of VB.

VB brews a cuppa for cricket fans

VB has created its own unique tea blend that smells and tastes like the classic beer.

Carlton & United Breweries launches limited edition VB can

CUB pays tribute to the Victoria Bitter can introduced in 1958