Coffee brand Nespresso has pledged to create carbon-neutral cups of coffee by 2022, the next chapter in what has already been a decade-long program to reduce its carbon emissions.
“Climate change is a reality and our future depends on going further and faster on our sustainability commitments,” said Guillaume Le Cunff, CEO of Nespresso. “That is why we are accelerating our commitments to offer our consumers a way to drink a carbon-neutral cup of coffee by 2022. A coffee, made from the finest and rarest beans, sustainably sourced.
“Our business and the coffee industry can be a force for good in the world and I hope that our commitment will encourage others to follow,”
Nespresso will use sustainable energy throughout its international network of retail stores as it gears towards pleading to 100-per-cent renewable energy. It also will use more biogas in its manufacturing plants. The coffee maker is expanding the circularity of its products and packaging by using recycled plastic for the Nespresso machine and also using recycled and low-carbon virgin aluminium for its coffee capsules.
The company will plant trees in the coffee farms and the surrounding landscapes. The coffee maker partnered with the organisation in Latin America, Pur Projet, in Colombia, Guatemala, Ethiopia and Costa Rica. Nespresso will further invest in projects that support forest conservation and restoration and will introduce clean-energy solutions in the farms.
The coffee maker has also launched new coffee capsules made of 80-per-cent recycled aluminium in Australia.
“Increasing the circularity of our packaging – making sure what comes to an end always becomes a new beginning – is a crucial part of meeting today’s carbon neutral commitment. Recycled aluminium uses 95-per-cent less energy than aluminium made from raw materials,” said Nespresso Oceania MD Jean-Marc Dragoli.
“It means Nespresso customers are the only coffee drinkers in Australia who can recycle their aluminium capsules through Nespresso’s own dedicated recycling program; enjoy coffee from capsules made from recycled aluminium; and know their coffee has been sustainably sourced from our 110,000+ farmers who are certified AAA as part of our partnership with Rainforest Alliance.”
The 80-per-cent recycled aluminium is part of Nespresso’s Original Line Master Origin Colombia coffee which will roll out by the end of next year.