As retail rapidly digitises, driven even further and faster by the global pandemic, have we lost something tangible in the process? Does the rise of tools like AI and AR, a focus on logistics and statistics, and the complete takeover of commerce by bytes and bots reduce or enhance the brand love bond between retailer and shopper? Once upon a time, the humble shopkeeper ruled retail. He or she lived or died on an ability to greet customers in the local area by name, know their needs intimately, a
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