Ice-cream brand Magnum has unveiled a new range inspired by destinations from around the world.
The range features four variants – Tahiti, New York, Amsterdam and Las Vegas – and comes in three main flavours including vanilla, cheesecake and white chocolate.
While Amsterdam and Tahiti are vanilla flavoured with cookie butter and passionfruit, New York is cheesecake ice cream and Las Vegas has a white chocolate taste with caramel and cookie.
Inspired by the desire to travel and the features of well-known places in the world, Magnum wants to allow Australian ice-cream lovers to discover the taste and delights of their favourite destinations.
To support this product campaign, Magnum is giving away weekly prizes for lucky couples to have a trip to one of four destinations in Australia – The Whitsundays, Gold Coast, Melbourne, or Sydney. The chance is now open until 30 January next year at 11.59 pm AEDT.
Magnum Destinations Amsterdam, New York and Tahiti can be found at Coles and Metcash with an RRP of $9.50 per pack of four sticks and Magnum Destinations Las Vegas is only available at convenience stores and petrol stations with an RRP of $4.80.
