Arnott’s has released a limited-edition Tim Tam perfume to mark ‘National Tim Tam Day, on February 16.
The 30ml parfum features “distinct notes inspired by real cocoa and the smell of Tim Tam biscuit” according to the company.
The fragrance has been launched online at the Tim Tam Gift store and will feature among other Tim Tam-themed merchandise.
Rebecca Chan, Arnott’s spokesperson, said National Tim Tam Day gives Australians a chance to celebrate their ‘favourite chocolate biscuit’ and this year the brand has launched a Tim Tam store.
“We know Aussies are mad to get their hands on exclusive Tim Tam merchandise,” she said. Last year, the brand introduced the Tim Tam Suite at QT Sydney.
Other Tim Tam merchandise includes mugs, fluffy slippers made from natural sheepskin and leather sourced with the help of Emu Australia. The online store will be open until February 23.
Ten per cent of proceeds from the store will go to the Arnott’s Foundation to help continue supporting organisations such as Camp Quality, Driver Reviver and Princess Fairy Sparkle.