Vegemite has collaborated with lifestyle brand Mambo to create an apparel collection meant to commemorate the Australian breakfast spread’s 100th anniversary.
“Mambo has long been the champion of Australia’s vibrant spirit through art and surf culture, and Vegemite is unquestionably woven into the very fabric of Australia,” said Paul Cannon, CEO at Caprice, the company behind the Mambo brand.
“To reveal both brands in a limited edition apparel collection is a milestone of its own. We know this range will be highly sought after, and we look forward to seeing it on Aussies nationwide.”
Vegemite and Mambo tapped local artists Nathan Sheenan and Rachael Hastings to create exclusive artwork for the collection.
The new collection was launched exclusively at Big W, both online and in-store on October 30.
- Image caption: Mambo – Vegemite. From left: Ronan Ball, Holly Wishart, April Davey, Jet Tan and Jaya Wardana.
