Nutrition products retailer Bellamy’s Organic has appointed three Olympian mothers as brand ambassadors: Genevieve Gregson, Keesja Gofers and Alyce Wood.
The company says these women – known not only for their athletic prowess but also as dedicated mothers – exemplify the brand’s ideals and ethos.
Genevieve Gregson, a track and field athlete, Keesja Gofers, a water polo player, and Alyce Wood, a kayaker, will work with Bellamy’s Organic on social media campaigns, media events, and public relations to highlight the benefits of organic nutrition.
“At Bellamy’s Organic, we recognise that caregivers are the ultimate champions, tirelessly striving to provide the best for their children whilst pursuing their own dreams and ambitions,” said Bellamy’s Organic GM of marketing Claire Vanderstoel.
“Genevieve, Keesja, and Alyce represent the epitome of modern motherhood, demonstrating resilience, dedication, and passion in all aspects of their lives – we are thrilled to support them on their journey to the Paris games.”
The ambassadors’ appointments follow Bellamy’s Organic’s signing as an official partner of the Australian Olympic Team for this year’s games in Paris. The company said the relationship between Bellamy’s Organic and the Australian Olympic Team highlights the value of organic foods in promoting healthy growth, as well as the brand’s dedication to raising young champions.
Further reading: Hemp Foods signs up top TV chef as ambassador
