Research Archives - Inside FMCG
Meal kit industry reshaping the future of food
The food service has been identified as a driver of change for its efforts to reduce food wastage.
Click-and-collect driving online grocery
Customers seizing the opportunity to buy online but check quality of items before taking home.
L’Oreal finds UV filters have no effect on coral over five week test period
Cosmetics giant conducts study to determine the impact of sunscreen products on corals.
The decoy effect: how you are influenced to choose without really knowing it
The cunning pricing strategy marketers use to get consumers to switch to a more expensive option.
Most opting to dine at home for Valentine’s Day
Those with children are more likely to celebrate with a supermarket meal deal.
Post Gillette: other brands are better at matching practice with talk, but don’t get the publicity
A Gillette campaign aimed to shock to gain publicity raises questions about brands’ responsibilities.
Australians drinking less alcohol
Wine is the most popular drink among Aussies, but fewer of us are drinking alcohol today than in years gone by.
UK’s Click & Collect to grow by 45 per cent in the next five years
Food and grocery shoppers more likely to make an additional purchases in-store.
There’s insufficient evidence that sunscreen harms coral reefs
Some countries prohibit the sale of sunscreens containing benzophene-3 and octinoxate.
