media Archives - Inside FMCG

Woolworths’ Cartology unveils plans for ‘data-led connections’

Cartology will roll out digital screen network and promoted products to help suppliers engage with consumers.

Food and alcohol industry catapult ads sector’s growth

Data shows FMCG sector fuels advertising expenditure in 2017.

Woolies welcomes new media partner

Retailer engages M&C Saatchi as key creative partner for Supermarkets account.

Latest Poll

Should supermarkets be doing more to support farmers impacted by bushfires?